BACARDI at Primavera Sound – Barcelona

Our production team have just returned from 17 days in Barcelona working at Primavera Sound. Working with Global BACARDI Agency Wasserman, Bluedog have provided integrated technical and site production management for the first outing of the CASA BACARDI activation. A recreation of a cuban building at the festival provided the base for a fully operation cocktail bar, social media activation and lighting installation. Open for 18 hours each day over 3 days the structure was a great addition to an amazing festival.

We’re now looking forward to going on site very soon for the next activation in London’s Hyde Park.


BACARDI Primavera Sound
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